Nepal launches Visit Nepal campaign in London – South Asia Time

Nepal launches Visit Nepal campaign in London

 July 18, 2019  

London—In order to promote its ambitious ‘Visit Nepal Year 2020’ campaign, Embassy of Nepal in London jointly with Nepal Tourism Board has launched bus branding Campaign in London.

Around 50 Routemaster buses with the slogan #Nepal LIfetime Experiences will be running through the major spots like Parliament Square, Westminster, Trafalgar Square, Kensington High Street, Oxford Street and St Paul’s as well as along other 18 routes.

The campaign has been started in  bus number 3,8, 9, 11,12, 15 16 , 21, 24, 27, 38, 48, 55, 59, 68, 73,  76, 87, 88, 91, 137, 148, 149, 159, 168, 189, 211, 253, 254, 267, 390 numbers which has started from 16th July and will last 2 weeks.

The Campaign will be for two weeks and is expected to reach out to nearly nearly 4.5 million public across London.

“Thank you Marie Ange Sylvain for the design. Friends in London, do watch out to spot the buses and please share the pics when you do,” said Shraddha Shrestha, Brand Manager of the NTB.

Earlier this week Visit Nepal 2020 secretariat promoted their campaign in London Underground stations targeting  the Cricket World Cup venues and cricket lovers tourists  around the world.

The number of tourists has  gone up from the UK. A total of  63,086 British tourists visited Nepal in 2018 which was 18 percent increase than in 2017.

“We are expecting further increase in the number of British tourists visiting Nepal this year also,” spokesperson of the Embassy in London, Sharad Raj Aran, told South Asia Time.

Nepal aims to bring in around two million tourists next year.